An agreed scope and evidence trail
A baseline, prioritized findings and the source material supporting each recommendation.
INDEPENDENT B2B SEARCH CONSULTING
I help B2B teams turn AI-search findings into a practical work program. Get explicit deliverables, implementation responsibilities and a review process you can assess before committing to ongoing work.
WHO THIS IS FOR
This service fits a marketing lead comparing proposals, a team moving beyond an initial visibility report or a business that needs a clear implementation owner. It is especially useful when writers, developers and subject experts need a shared plan.
Answer engine optimization services organize the work of making a business’s information more useful and accessible for answer-based discovery. My scope connects source evidence, page improvements and a repeatable review process rather than promising a position in generated answers.
A proposal can promise citations without explaining what will change on the website or who will approve it. That makes both delivery and measurement difficult. I define the work in observable terms so you can evaluate completed tasks before interpreting later changes in answers.
01 / THE TAKEAWAYS
A baseline, prioritized findings and the source material supporting each recommendation.
Page briefs, technical tickets and review criteria, with writing and development ownership made explicit.
Definitions for answer observations, relevant visits and qualified inquiries, including known attribution limits.
I structure a proposal around deliverables rather than an opaque monthly activity count. For every workstream, you should know the problem, the intended change, the required input and the person who approves it. The initial scope can include a source baseline, page review and a prioritized implementation backlog. A team that already has strong writers and developers may need consulting and acceptance criteria rather than an outsourced production operation. That distinction affects both the work you receive and the responsibilities retained by your team.
I examine whether key pages describe the business accurately, address genuine buyer questions and provide support for their claims. Technical access and source consistency are reviewed alongside the content, because an editorial rewrite cannot solve every discovery problem. Recommendations distinguish verified defects from opportunities that need further investigation. If the review suggests schema changes, they must describe visible content truthfully. Structured data is not a special submission channel for buying AI visibility, and I do not present adding markup as a guarantee of inclusion.
When you compare an answer engine optimization agency with my service, look at delivery capacity and access to expertise. I provide direct consulting, priorities and review; the proposal explains which writing or development tasks are included. An agency may provide additional production roles under a different commercial arrangement. Ask who will examine the evidence, approve factual claims and verify implementation. A persuasive presentation should not replace those answers. I would rather identify a missing implementation owner early than deliver a report that no one can use.
A useful work plan identifies the pages in scope, the changes proposed and the tests for accepting them. For example, a clearer product explanation can be reviewed for accuracy and buyer usefulness before anyone evaluates later answer observations. A technical ticket should state what the developer needs to verify in the response or rendered page. I record dependencies such as product review and publishing access, so delays do not become unexplained performance issues. Completed tasks, pending approvals and uncertain outcomes remain separate parts of the report.
AI citation optimization is a practical description of reviewing how source information supports relevant answers, not a promise to place a link. I use a documented sample and keep answer observations separate from website conversions. Your sales team can add context about whether an inquiry matches the target customer. This combination is more useful than treating every mention as a lead. The broader AI SEO hub explains how different search surfaces fit together; this page explains the delivery and measurement terms for the work your team commissions.
02 / HOW WE START
Describe the offer, the implementation team and the outcome you need to evaluate. I examine the available evidence and identify the inputs required for a useful scope.
We define the audit or ongoing work, acceptance criteria and owners. The proposal separates editorial, technical and measurement responsibilities so the project can be managed transparently.
I maintain a prioritized backlog and explain what has changed. Review meetings connect completed work to observations without claiming that every fluctuation in an answer was caused by one task.
EVIDENCE AND APPROACH
There is no published AEO outcome case study on this site. I use a visible method, explicit deliverables and the existing audit framework as the basis for evaluating the engagement rather than borrowing historical SEO growth as an AI result.
SCOPE AND PRICING
GEO & AEO AUDIT
Starting from$1,100per audit
A fixed-scope baseline for one brand, an agreed competitor set and a documented sample of commercially relevant questions.
AI SEO / AEO OPTIMIZATION
Starting from$1,500per month · 3-month minimum
Ongoing AI search optimization with an agreed implementation backlog.
Final scope depends on site size, access, specialist review and who implements the work. Paid tools, development and writing volume are included only when the proposal says so.
I separate delivered improvements, recorded answer observations and qualified business inquiries. The proposal defines the question sample and available analytics before the work starts. Each observation needs context, while sales feedback helps explain the relevance of a lead. This avoids treating an isolated citation or referral visit as proof that the whole AEO program produced a commercial outcome.
You do not need duplicate providers simply because a proposal uses both GEO and AEO terminology. I clarify the questions, sources and implementation tasks covered by the engagement, then coordinate them with existing SEO work. If a specialist role is missing, I identify that requirement. The practical scope and the quality of the evidence matter more than collecting overlapping labels.
Schema markup does not guarantee inclusion in an AI answer. It should accurately describe information people can see on the page, and some search features have their own eligibility requirements. I recommend it when it serves a clear content or implementation purpose. It is reviewed alongside technical access and useful source information, rather than sold as a guaranteed citation mechanism.
Ongoing AEO optimization starts from $1,500 per month with a 3-month minimum. The entry GEO and AEO audit starts from $1,100 per audit if a diagnostic is the better first step. The agreed proposal states deliverables, required access, review cadence and implementation ownership. Writing, development and paid tools are included only when explicitly listed in that scope.
YOUR NEXT MOVE
Bring a search challenge. We’ll work out where to start.