A buyer-to-page map
Search opportunities grouped by buying problem, product fit and intent. Each cluster gets one destination, so a service page and a guide have different jobs.
FOR B2B SOFTWARE TEAMS
SaaS SEO Consulting
A clearer path from search to your next customer.
Your product solves a specific problem. Your search strategy should make that connection obvious. I help B2B SaaS teams decide which pages to build, what to fix and how to measure the work.
Discuss your prioritiesIndependent consulting · English-language markets · US & UK
THE RIGHT FIT
For founders and marketing leads with a working product, a defined buyer and the capacity to ship changes. Particularly useful when organic traffic is disconnected from demos, or a busy content programme has no clear commercial priorities.
STARTING FROM
$2,500per monthA CLEAR COMMERCIAL START
A focused scope, priced in USD.
A senior-led engagement for one B2B SaaS product, with research, prioritisation and support for the people shipping the work.
- Buyer-intent and page map
- Technical priorities
- Content briefs and reviews
- Monthly performance decisions
Indicative starting price in USD. Final scope depends on the site, market, access and implementation ownership. Media, paid tools, development and high-volume writing are excluded unless the proposal says otherwise.
Request a scoped proposal01 / THE OPPORTUNITY
More content is not always the missing piece.
A SaaS website can publish every week and still leave buyers without a useful product page, a credible comparison or an answer to an implementation question. The first task is to find that gap, then decide whether search is the right channel to address it.
02 / WHAT WE BUILD
A plan your team
can put to work.
A prioritised technical backlog
Evidence for each issue, affected page types and an implementation owner. Crawlability, indexing and conversion paths come before cosmetic audit scores.
Content briefs your team can use
A proposed answer, product context, proof requirements, internal links and the action a reader can take next. Your experts supply the details generic content cannot.
A measurement plan tied to enquiries
Separate branded and non-branded discovery, inspect the pages visitors land on, and connect qualified conversations to their source where attribution permits.
03 / THE WORKING RELATIONSHIP
Clear scope. Shared priorities.
Understand the buying decision
Review your product, ideal customers, sales questions and the evidence you already have. Agree on access and a commercially useful definition of success.
Build the first focused roadmap
Choose the page and technical work with the clearest connection to your offer. Agree on responsibilities, scope and review points before execution.
Ship, learn and refine
Support your writers and developers, inspect what gets indexed, and use search and enquiry data to improve the next batch.
04 / BEFORE WE START
Good questions
come first.
Do you work with US and UK SaaS companies?
The service is designed for English-language B2B software teams targeting those markets. We agree on collaboration hours, scope and access during the initial conversation.
How is this different from a SaaS SEO agency?
You work with an independent consultant on research, prioritisation and review. Writing, development and outreach responsibilities are agreed explicitly; they are not assumed to be included.
Will you guarantee demos or rankings?
No. Search demand, competition, product fit and execution affect results. We agree on leading indicators and business outcomes, then evaluate progress against the evidence.
Can you help with AI search too?
Yes. Content clarity and technical access are part of the work. For a dedicated baseline of brand mentions and citations, see the existing GEO & AEO audit service.
A LITTLE CONTEXT FOR YOUR NEXT DECISION
B2B keyword research: build a buyer-intent map, not a keyword pileTechnical SEO for SaaS: a checklist ordered by business impactHow to choose a SaaS SEO consultant: an evidence-first scorecardExplore the other specialist services